Jaguar Land Rover caters to people who suffer from motion sickness. Special software must ensure that complaints are reduced by up to 60%.
Jaguar Land Rover is currently working hard on the development of autonomous electric models. Every effort is made to provide occupants with “the ultimate cabin experience”. Motion sickness is not one of them.
70% suffer from motion sickness
According to the University of Oxford, more than 70% of the world’s population can suffer from motion sickness. This usually happens when your eyes perceive something different from your ears. The best-known example of this is reading in the car.
You then get complaints such as yawning, nausea, dizziness, sweating and headaches. Jaguar Land Rover software is integrated into the driver assistance systems.
Accelerating, braking and changing lanes is done with smoother movements, reducing complaints by up to 60%.
Jaguar Land Rover has traveled 32,000 test kilometers to date to gather input. Partly on the road and partly virtually. But it doesn’t stop there.
Thanks to machine learning, the software learns to adapt better and better. The complaints are therefore better resolved as you make more autonomous kilometers.
Why motion sickness is a problem for autonomous driving
Autonomous driving is still in its infancy. There are already several cars that can drive parts of the ride themselves. But driving from A to B completely independently is not yet possible.
Eventually that will happen. One of the advantages of this is that you have more time for other things. Think about working, reading a book or taking a nap.
Ideal. But when you suffer from motion sickness, that becomes a problem. Then the sense of autonomous driving is largely lost.
Fortunately, motion sickness can also be prevented in existing models. Options such as ventilated seats, mood lighting and adaptive dampers reduce the complaints.
It is not yet known when the new software will be available.